Drawer 12 · 724 notes · 95 people · 2005–2026

Execution, roadmaps & process

Roadmaps, prioritization, planning, shipping, and working with engineering

Q:
Answers from Execution, roadmaps & process notes, cited
Lenny’s Newsletter♥ 34

Flywheels, flywheels, flywheels

Aug 18, 2020 · 9 min
Subscriber post — summary only

Lenny answers a reader's question about how to build a business 'flywheel,' a visual model of which business elements reinforce each other to accelerate growth. He explains how to brainstorm one from assets, actions…

SVPG · Marty CaganApr 30, 2007

Roles and Ratios

Apr 30, 2007

Marty Cagan answers a set of recurring questions he fielded at a conference, distilled into a quick Q&A on how product organizations should be structured. He argues that product management defines what engineering…

Lenny’s Podcast92 min

How embracing emotions will accelerate your career

Joe Hudson · Aug 8, 2024
Key learnings
  • Treat the critical inner voice as usually wrong and unhelpful; rather than trying to silence it, respond to it differently…
  • Respond to a fearful inner critic with compassion, such as acknowledging it is scared and that you are there with it, instead of…
  • Approach emotional change as experimentation and self-discovery, not self-improvement, since failed attempts at self-improvement…
Product Talk · Teresa TorresJan 22, 2013

Find Big Wins by Setting Exponential Goals

Jan 22, 2013 · 5 min

“I've spent a lot of January working with folks on goal-setting. Setting the right goal can be hard. Whether it's picking the right metric or determining the target, there are plenty of places where goal-setting can go wrong. The biggest mistake I see is, people set”

SVPG · Marty CaganMar 26, 2022

The Nature of Product

Mar 26, 2022 · 3 min

Marty Cagan argues that the essential nature of technology-powered products is hard to grasp until you've worked on a strong product team, and that most people think they understand it but don't. He highlights a rarely…

SVPG · Marty CaganSep 4, 2007

Managing Product Managers

Sep 4, 2007 · 6 min

Marty Cagan argues that the head of product management, typically a Director or VP, is one of the most consequential roles in a high-tech company, because a great product can redefine a business and a few failed…

Product Talk · Teresa TorresJan 24, 2012

Should You Learn To Code?

Jan 24, 2012 · 4 min

Teresa Torres, after returning to coding for a product launch following five years away, argues that product managers and designers do not strictly need to code today, but that everyone should learn the basics. She…

Lenny’s Podcast102 min

Al Engineering 101 with Chip Huyen (Nvidia, Stanford, Netflix)

Chip Huyen · Oct 23, 2025
Key learnings
  • Focus on what actually improves AI apps, such as talking to users, improving data, writing better prompts, and optimizing…
  • Be cautious about committing to newly released technologies that have not been widely tested, since switching away from them…
  • Fine-tuning and post-training can shape model behavior a lot, and many teams now focus effort there because base pre-training…
SVPG · Marty CaganJan 31, 2022

Two in a Box PM

Jan 31, 2022 · 10 min

Marty Cagan argues that the most damaging way companies try to scale product management is splitting the PM job across two people, the so-called 'two in a box' anti-pattern. The core problem is that the PM on an…

Lenny’s Newsletter♥ 195

Hiring your early team

Oct 3, 2023 · 33 min
Subscriber post — summary only

Part six of Lenny Rachitsky's B2B startup series covers hiring an early team, organized around four questions: who to hire first, where to find people, how to persuade them to join, and when to bring on a salesperson…

Lenny’s Podcast131 min

Why AI evals are the hottest new skill for product builders

Hamel Husain & Shreya Shankar · Sep 25, 2025
Key learnings
  • Evals are systematic ways to measure and improve an AI application, essentially data analytics on LLM behavior, replacing…
  • Start with error analysis by manually reviewing around 100 sampled traces and writing short notes on the first upstream failure…
  • Product people with domain expertise should lead open coding; appoint one 'benevolent dictator' whose judgment you trust instead…
HEY World · Jason FriedNov 29, 2025

A beta is like inviting guests over

Nov 29, 2025

Jason Fried argues that the best time to invite outside users into a product is only a week or two before launch, when it is essentially a near-final release rather than an early beta. At that stage he is not seeking…

SVPG · Marty CaganApr 4, 2017

Product Discovery: Pitfalls and Anti-Patterns

Apr 4, 2017 · 7 min

Chris Jones of SVPG argues that many teams believe they practice product discovery but actually misuse it, falling into recurring anti-patterns. These include using discovery to confirm pre-chosen solutions, treating…

SVPG · Marty CaganNov 17, 2021

Process People Continued

Nov 17, 2021 · 4 min

Marty Cagan follows up on his earlier critique of 'process people' hijacking product ops. He notes that 'product ops' has no settled definition, and he has identified at least six different versions in his work with…

SVPG · Marty CaganJan 21, 2022

Scaling with Process vs. People

Jan 21, 2022 · 3 min

Marty Cagan argues that the root cause of many large companies losing their product innovation is an over-reliance on process over people. He builds on his earlier overview of Product Ops models by focusing on why…

SVPG · Marty CaganSep 13, 2018

A Better Way

Sep 13, 2018 · 4 min

Martina Lauchengco, a long-time SVPG partner, shares her origin story: an instinct for finding better ways that grew from a childhood shaped by her father's habit of challenging the status quo. She recounts early…

Lenny’s Podcast117 min

AI prompt engineering in 2025: What works and what doesn’t

Sander Schulhoff · Jun 19, 2025
Key learnings
  • Prompt engineering remains valuable: Sander argues that bad prompts can drop accuracy near zero on a task while good prompts can…
  • Few-shot prompting is the highest-impact basic technique: give the model several examples of what good output looks like, using a…
  • Ask the model to decompose a problem by first listing the subproblems it needs to solve, then solving each one before answering…