Drawer 14 · 397 notes · 75 people · 2005–2026

Communication & influence

Writing, storytelling, stakeholder management, and influence

Q:
Answers from Communication & influence notes, cited
The Beautiful Mess · John Cutler♥ 45

TBM 439: Day At The Gig...

Sep 10, 2026

John Cutler, writing in his newsletter The Beautiful Mess, reflects on starting a new job and the intensive effort of learning how the product, workflows, history, people, and artifacts all fit together. Rather than…

Lenny’s Podcast99 min

How to see like a designer: The hidden power of typography and logos

Jessica Hische · Oct 20, 2024
Key learnings
  • Startups can launch with a quick, internally made logo, then invest in a custom refresh once the company is more stable, avoiding…
  • Signs it's time to upgrade a logo include a broader rollout of the brand, printing swag or hosting events, or needing assets that…
  • A custom logo or typography makes your brand harder to copy than a freely available font, which matters once success attracts…
Lenny’s Newsletter♥ 528

An AI glossary

Jun 24, 2025 · 14 min
Subscriber post — summary only

A glossary explaining 20+ common AI terms in simple language, from models and LLMs to transformers, training, RLHF, RAG, evals, agents, and hallucinations. It aims to help readers follow AI conversations in meetings and…

SVPG · Marty CaganJan 1, 2006

The Product Manifesto

Jan 1, 2006

Marty Cagan argues that product teams benefit from writing a short manifesto, a public declaration of core principles and beliefs that complements the product vision and strategy. He describes how a manifesto forces a…

Product Talk · Teresa TorresSep 6, 2012

So You Want To Be A Product Manager

Sep 6, 2012

This piece is a curated index of the author's earlier posts on breaking into product management. Its premise is that people arrive at product roles from many backgrounds, so there is no single path, and the most common…

SVPG · Marty CaganJun 2, 2023

Breaking Down Walls

Jun 2, 2023 · 8 min

This tribute essay by Christian Idiodi remembers Jeremiah Ivan, a former VP of Engineering he worked alongside at Merrill and Snagajob, using anecdotes to show what makes an agent of change. Ivan's unconventional…

SVPG · Marty CaganJul 14, 2017

Analyzing Product Strategy

Jul 14, 2017

Marty Cagan recommends Stratechery, Ben Thompson's newsletter on tech strategy, as a valuable resource for product managers and leaders. He argues that a key part of product leadership is understanding markets…

Lenny’s Newsletter♥ 15

Examples of great job postings

Feb 23, 2021 · 5 min
Subscriber post — summary only

Lenny Rachitsky argues that most job postings are dull and that a standout posting is a high-return investment for attracting applicants and strengthening brand. He shares several examples from companies like…

SVPG · Marty CaganMar 3, 2022

Transformation as a Personal Journey

Mar 3, 2022 · 3 min

This essay describes how Ramsey Solutions, a financial education company, approached its digital transformation by first examining its own identity and capabilities rather than only envisioning its future. Its CEO's…

Product Talk · Teresa TorresJul 6, 2026

Ch. 8: Supercharged Ideation

Jul 6, 2026 · 6 min

This reading guide kicks off the Continuous Discovery Habits five-year anniversary book club, focusing on Chapter 8, 'Supercharged Ideation.' It argues that generating many ideas, rather than settling on the first one…

Product Talk · Teresa TorresMay 1, 2013

5 Steps For How To Develop Empathy

May 1, 2013 · 5 min

Teresa Torres argues that empathy, the ability to feel what another person feels rather than merely sympathize, is essential for building products that solve real problems or create delight. Sympathy tends to make us…

SVPG · Marty CaganJan 6, 2011

Beyond Usability

Jan 6, 2011

Cagan argues that the product design field should expand its focus well beyond usability. Usability still matters and can differentiate products, especially in enterprise software, but the harder question is whether…

SVPG · Marty CaganMar 31, 2005

Technology, Products and Marketing

Mar 31, 2005

Marty Cagan argues that great brands come from great products rather than from marketing alone, and that Silicon Valley companies often err by fixating on technology. He notes HP's brand was stronger when built on…

SVPG · Marty CaganOct 31, 2005

Does Company Culture Matter?

Oct 31, 2005 · 7 min

Marty Cagan argues that company culture, defined by how a company treats its employees, customers, and partners, directly shapes how product teams work and what they build. He suggests a company's treatment of employees…