Drawer 14 · 397 notes · 75 people · 2005–2026

Communication & influence

Writing, storytelling, stakeholder management, and influence

Q:
Answers from Communication & influence notes, cited
SVPG · Marty CaganAug 17, 2021

40 Years In Tech

Aug 17, 2021 · 3 min

Marty Cagan marks 40 years since starting his career in software engineering, reflecting on the long run of work he found rewarding and the lessons it taught him. He argues that learning and experience compound over…

Product Talk · Teresa TorresNov 28, 2012

The High Cost of Interruptions

Nov 28, 2012 · 5 min

“In this post, I argued that you should ignore bugs. It was easily the most controversial blog post I've written. If you haven't read it, go ahead, read it. I'll wait. It was fun. Naturally, some people disagreed. If you read the comments, you'll see that”

Substack · Shreyas Doshi♥ 138

The Antithesis Principle

Jul 26, 2026

The source text provided is only the title, subtitle, author, date, and type, with no body content to analyze. The title suggests an essay on the Antithesis Principle, framed as something smart people overlook and wise…

Lenny’s Newsletter♥ 13

One team, one roadmap - Issue 30

Jun 16, 2020 · 3 min
Subscriber post — summary only

Lenny answers a reader's question about having separate design and engineering roadmaps, arguing that cross-functional teams should converge on one source-of-truth roadmap. He outlines the core benefits of a shared…

SVPG · Marty CaganFeb 20, 2008

What’s in a Name? Less Than You Think.

Feb 20, 2008 · 7 min

Cagan argues that a rebrand rarely fixes a company's real problems, because a brand is not a name, logo, or ad budget but the sum of every way a company touches customers. He contends that strong brands are built on a…

SVPG · Marty CaganJun 1, 2016

Tribute to Bruce Williams

Jun 1, 2016 · 4 min

Marty Cagan pays tribute to Bruce Williams, a Silicon Valley marketing leader and close friend who died of pancreatic cancer in May 2016. The essay uses Williams's life to explore two topics important to product people…

Product Talk · Teresa TorresJan 2, 2014

My Favorite Tools of the Trade

Jan 2, 2014 · 5 min

Teresa Torres shares the personal productivity, reading, product-building, and collaboration tools she relies on as a product manager, startup builder, and graduate student. She opens with a caveat that she once…

SVPG · Marty CaganFeb 14, 2006

Gentle Deployment

Feb 14, 2006 · 3 min

Cagan argues that shipping updates to an established user community requires care, because users dislike change and today's connected internet lets them punish bad releases quickly. He calls the disciplined approach to…

Lenny’s Newsletter · Free post♥ 11

This newsletter is growing up 🌱

Apr 7, 2020 · 3 min

Lenny Rachitsky announces that his product newsletter, started as a side project after leaving Airbnb, is becoming a paid subscription business. Paid subscribers will get weekly, more in-depth editions, priority answers…

The Looking Glass podcastJun 9, 2026

The Art and Excellence of Sales

Jun 9, 2026
Key learnings
  • Treat sales as a craft worth mastering, not a lesser discipline; understanding how customers buy makes product leaders far more…
  • Learn to listen closely to what customers are actually trying to accomplish before proposing solutions or pitching value.
  • Build trust through consistent follow-through, since credibility compounds over repeated interactions with buyers and internal…
Lenny’s Newsletter♥ 240

The ultimate guide to negotiating your comp

May 6, 2025 · 28 min
Subscriber post — summary only

A guest-authored paid guide from a full-time executive negotiation coach who presents GAINS, a five-step framework (Gather, Align, Influence, Navigate, Secure) for negotiating senior compensation. The core argument is…

Lenny’s Newsletter♥ 184

Top angel investors in the U.S.

Dec 24, 2024 · 11 min
Subscriber post — summary only

Lenny Rachitsky, working with Crunchbase data, ranks the most active and most successful U.S. angel investors across several time windows. The post is a directional guide to who early-stage founders might approach, and…

Lenny’s Newsletter♥ 89

When and how to run a billboard campaign

Jun 18, 2024 · 17 min
Subscriber post — summary only

Lenny Rachitsky synthesizes lessons from Stytch's CEO and marketing leaders at other startups on running out-of-home (billboard, bus, transit) ad campaigns for B2B software. The post argues OOH is best for brand…

HEY World · Jason FriedFeb 6, 2025

What's still here?

Feb 6, 2025

Jason Fried argues that while curiosity about what's new is expected, it is more valuable to study what has lasted. Products, practices, and ideas that survive repeated attempts to kill them contain durable lessons…

HEY World · Jason FriedOct 7, 2025

When design drives behavior

Oct 7, 2025

Jason Fried argues that the most interesting design is the kind that changes how people behave, not just how something looks or works. He uses the power reserve indicator on the A. Lange & Söhne Lange 1 watch as an…