Newsletter · Podcast · X

Lenny Rachitsky

Writer of Lenny's Newsletter and host of Lenny's Podcast.

LR
Essays & posts334
Podcast episodes318
X posts8
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Lenny’s Newsletter · Free post♥ 239

The Best of Lenny’s Newsletter 2021

Aug 17, 2021 · 6 min

“Q: I recently discovered your newsletter, and I’m finding it hard to browse your posts. Is there someplace I can find your best stuff, ideally grouped by topic? After two and a half years of putting out this newsletter every single week, we’re now at over 150 posts. Discoverability has become a problem. So let’s fix that. Below, I’ve collected my best posts, from day one until today, roughly sorted by popularity, across nine topics: 1…”

Lenny’s Newsletter♥ 32

How marketplaces win

Aug 3, 2021 · 7 min
Subscriber post — summary only

The post argues that marketplaces succeed by choosing one of three routes: delivering far more convenience, offering a significantly lower price, or unlocking desirable supply that customers want. It also explains what…

Lenny’s Newsletter♥ 89

Prioritizing

Jul 27, 2021 · 8 min
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Lenny argues that most teams should skip elaborate prioritization frameworks and use a simple impact-versus-cost sort of T-shirt-sized ideas, then refine it with team input. He stresses that the roadmap must follow a…

Lenny’s Newsletter♥ 30

Why now

Jul 21, 2021 · 10 min
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Lenny Rachitsky examines whether a startup needs a strong 'why now'—a clear reason the product is only possible at this moment. He argues it improves odds by enabling a 10x better product or a new untapped market, but…

Lenny’s Newsletter♥ 30

Why now?

Jul 21, 2021 · 4 min
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Lenny Rachitsky examines whether startups need a strong 'why now' to win over investors and build large businesses. He argues a clear answer helps, since it can enable a much better product or open an untapped market…

Lenny’s Newsletter♥ 25

Winning at early-stage hiring

Jul 6, 2021 · 10 min
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The post answers a founder's question about hiring difficulty by synthesizing advice from several early-stage founders who consistently attract strong talent. It argues that hiring success comes from a compelling…

Lenny’s Newsletter♥ 25

Finding your distribution advantage

Jun 22, 2021 · 9 min
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The post argues that distribution, not product alone, separates startups that succeed from those that fail, and that a unique distribution advantage is needed to reach audiences more cheaply than competitors. It lays…

Lenny’s Newsletter · Free post♥ 109

Choosing Your North Star Metric

Jun 16, 2021

This is a short announcement newsletter pointing readers to a guest post Lenny Rachitsky wrote for a16z's Future site on choosing a North Star Metric. The guide draws on a survey of current and former employees at more…

Lenny’s Newsletter♥ 64

My favorite PM interview questions

Jun 15, 2021 · 8 min
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Lenny Rachitsky shares his favorite interview questions for product managers, one per core PM responsibility, with notes on what strong answers look like and which red flags to watch for. He also includes a set of…

Lenny’s Newsletter · Free post♥ 62

Getting buy-in

Jun 10, 2021 · 9 min

Shivani Berry, a former PM turned leadership coach, argues that buy-in comes from showing teammates how your idea advances their goals. She explains three common failure modes: assuming others think like you, feeling…

Lenny’s Newsletter · Free post♥ 61

How people discover new products

Jun 8, 2021 · 10 min

Lenny Rachitsky argues that people learn about new products through seven distinct channels, split by whether they encounter the product online, out in the world, or at home, and whether the exposure is organic or paid…

Lenny’s Newsletter♥ 80

Skills PMs need to build

May 25, 2021 · 15 min
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Lenny Rachitsky analyzes more than twenty public PM career ladders to identify the core skills companies value in product managers. He outlines ten recurring PM competencies, the shifts that separate junior from senior…

Lenny’s Newsletter · Free post♥ 21

Healing your co-founder relationship

May 18, 2021 · 11 min

Carole Robin, co-creator of Stanford's 'Touchy Feely' course, answers a reader whose co-founder relationship is deteriorating while the business still needs it to work. She argues that co-founder friction, like marriage…

Lenny’s Newsletter♥ 21

Types of business models

May 11, 2021 · 9 min
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A reader question about business model types prompts this issue, which the author notes was hard to find summarized anywhere. It lays out eight core ways businesses make money, such as selling a thing, renting, taking a…

Lenny’s Newsletter♥ 1

Three myths about sabbatical programs

Apr 27, 2021 · 16 min
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A guest post by DJ DiDonna of the Sabbatical Project that debunks three common manager objections to sabbatical programs: that everyone will leave, that the company will collapse without the leader, and that people…

Lenny’s Newsletter · Free post♥ 65

On taking time off

Apr 20, 2021 · 12 min

Lenny's newsletter opens with his own sabbatical experience and then hands the floor to DJ DiDonna, founder of The Sabbatical Project, who has interviewed over 250 people about extended time off. DJ argues that…

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Why marketplaces fail

Apr 13, 2021 · 16 min
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Lenny Rachitsky explains why marketplaces fail, drawing on dozens of failed examples. He argues the core causes mirror any startup: lacking product-market fit on demand or supply, poor liquidity, weak unit economics…

Lenny’s Newsletter♥ 23

Choosing a take rate

Apr 6, 2021 · 8 min
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Lenny Rachitsky explains how marketplace and platform builders should choose a take rate, the fee charged on each transaction. He introduces a simple formula combining convenience and demand minus competition, walks…

Lenny’s Newsletter · Free post♥ 46

The PM 🤝 Design Partnership

Mar 23, 2021 · 13 min

Katie Dill, a design leader who has worked with hundreds of PMs, offers five practical tips for building a strong product management and design partnership. She argues that PMs and designers share the same goal of…

Lenny’s Newsletter♥ 13

Defending your big bets

Mar 16, 2021 · 6 min
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Lenny answers a reader's question about keeping support for a long-term 'big bet' project at a large company. His core argument is that steady, visible wins (the 80/20 split of incremental work and high-risk work) earn…

Lenny’s Newsletter · Free post♥ 143

Content-driven growth

Mar 2, 2021 · 21 min

Lenny Rachitsky maps the landscape of content-driven growth into five strategies, then zooms in on editorially generated SEO content (EGSO), where employees create search-optimized material. He profiles Slidebean…

Lenny’s Newsletter♥ 15

Examples of great job postings

Feb 23, 2021 · 5 min
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Lenny Rachitsky argues that most job postings are dull and that a standout posting is a high-return investment for attracting applicants and strengthening brand. He shares several examples from companies like…