Working notes from product people

Ask the people who’ve done it.

A free, searchable library of 1,799 of the best product-management essays, podcast episodes and posts, from Lenny Rachitsky, Marty Cagan, Teresa Torres and seven others, that answers your questions with citations.

For PMs, founders and anyone building products

Q:
Answers quote and cite the source notes

Unofficial · not affiliated with any author · every note links to the original

Get the Daily: 5 things worth knowing in product, every weekday morning. Free.

Why not just ask ChatGPT?

Only practitioners you trust

Answers come from ten product leaders’ essays, podcasts and posts, not the open web.

Every claim is cited

Each point carries a numbered citation that links to the note and to the original essay or episode.

No outside knowledge

Ask writes only from the library, and says plainly when the library doesn’t cover your question.

Where to start

01 · Ask a questionGet a cited answer in seconds.

Type a real problem you’re stuck on: pricing, discovery, a promotion, an AI launch.

Open Ask →
02 · Learn a topicRead what the best people say.

14 topics, from strategy to pricing to AI, and 33 common questions already answered.

Browse topics → Answered questions →
03 · Get the Daily5 things in product management today.

Every weekday morning, with a two-line TL;DR and a link to each original. Free; one-click unsubscribe.

Sign up at the top ↑

01 — Topics · the card catalogueBrowse by topic

Postfree essay or newsletter postPaidsubscriber post, summary onlyPodcastepisode with key learningsXpost on XHover a tag for the publication

3 more drawersBrowse all 14 topics →
Open drawer · 04

Pricing & monetization

77 notes · 23 people · 2005–2026
HEY World · Jason FriedAug 26, 2026

$5300 in $100s

Aug 26, 2026

“$5300 in $100s please. That's what we said at the bank this morning. See, whenever you have a free IRL event, you tend to get a lot of no-shows. Plenty of people sign up and RSVP, but ultimately far fewer show up. This isn't a big deal if you have unlimited space and anyone can just show, but if you…”

Lenny’s Podcast111 min

How to close $100K+ enterprise deals, step by step

Jen Abel · Aug 23, 2026
Key learnings
  • Target only the executive decision-maker or their direct report (N minus one) using a 'pincer' approach, with the founder…
  • Lead outreach with the executive-level value, the alpha your product unlocks for their career and business unit, not just…
  • Run the intro call as an informal one-on-one conversation: no demo, no slides, no recording, and let the buyer talk first to…
Lenny’s Podcast145 min

5 questions to ask when your product stops growing

Jason Cohen · Jan 25, 2026
Key learnings
  • Compute your growth ceiling: new customers added per month divided by monthly cancellation rate gives the maximum customer count…
  • Ask 'what made you cancel?' rather than 'why did you cancel?' and use open-ended responses, since multiple-choice lists skew…
  • Be skeptical of 'too expensive' as a cancellation reason; customers who already bought didn't find the price too high, so dig…
Lenny’s Podcast117 min

90 minutes of unfiltered product advice from Snap and Discord’s product chief

Peter Sellis · Sep 20, 2026
Key learnings
  • Collaboration carries hidden coordination costs that slow teams down to the pace of the slowest node; a clear ideology plus clear…
  • Give product leaders explicit, repeatable phrases that shortcut the company strategy, and tie them to both a mission and concrete…
  • Growth often comes from deepening engagement with your core users (higher daily or weekly use) rather than chasing new monthly…
HEY World · Jason FriedDec 3, 2025

Introducing Fizzy, our newest product

Dec 3, 2025

Jason Fried announces Fizzy, a new kanban-style card-and-column tool from the team behind Basecamp. He argues that popular issue-tracking tools like Trello, Jira, and Asana have grown bloated and complicated, drifting…

02 — FrameworksModels, annotated.

All frameworks →

03 — PeopleWho wrote the notes.

All 10 people →

04 — QuestionsAnswered from the notes.

All 33 questions →

Where notes come from

NewsletterLenny’s Newsletter110 free posts, with a longer excerpt.
Subscriber postsSummary only233 paid posts: our summary, at most two short quotes, and a link.
PodcastLenny’s Podcast323 episodes, each with 5–8 key learnings and timestamps.
EssaysSVPG · The Beautiful Mess499 essays from Marty Cagan and John Cutler.
Substack & blogsShreyas · Julie · Jason · Hiten577 essays and posts from independent writers.
XPosts on product66 posts, filtered for product relevance.