Drawer 01 · 618 notes · 122 people · 2005–2026

Product strategy & vision

Strategy, vision, positioning, moats, and deciding what to build

Q:
Answers from Product strategy & vision notes, cited
SVPG · Marty CaganOct 14, 2010

Requirements Are Not

Oct 14, 2010

Marty Cagan argues that the concept of a "requirement" is misleading in product work. What stakeholders and customers present as requirements are often untested assumptions or guesses about an underlying problem, while…

Lenny’s Newsletter♥ 123

Preparing for a PM interview

Apr 19, 2022 · 5 min
Subscriber post — summary only

Lenny Rachitsky lays out a three-part approach to preparing for product manager interviews: research the product, company and interview process; practice with real people through mock interviews and coaching; and study…

Lenny’s Newsletter♥ 13

Defending your big bets

Mar 16, 2021 · 6 min
Subscriber post — summary only

Lenny answers a reader's question about keeping support for a long-term 'big bet' project at a large company. His core argument is that steady, visible wins (the 80/20 split of incremental work and high-risk work) earn…

SVPG · Marty CaganMay 29, 2025

Product in the AI Era

May 29, 2025

This page is a curated index from SVPG, Marty Cagan's product consultancy, collecting its writing and videos on how generative AI affects product teams. Rather than a single argument, it groups prior pieces by theme…

Lenny’s Newsletter♥ 184

How should you monetize your AI features?

Jul 30, 2024 · 15 min
Subscriber post — summary only

Lenny Rachitsky and Palle Broe analyze how 44 application-layer tech incumbents monetize AI features, comparing direct and indirect strategies. They argue direct monetization (add-ons, standalone products, or plan…

SVPG · Marty CaganAug 14, 2008

What’s a Beta?

Aug 14, 2008 · 3 min

Marty Cagan argues that the word "beta" has become so ambiguous that its meaning depends on what a team is trying to accomplish. He describes four distinct uses: a QA phase handled with real users, a gentle deployment…

@lennysan · Lenny Rachitsky on X♥ 88
"Having to set up and fiddle with your loops… I don't think this is the way that it's going to work." @thsottiaux (Head of ChatGPT & Codex) says we are heading towards Dots being the primary way you talk to AI. Full conversation:
Lenny’s Podcast117 min

The power user’s guide to Codex: parallelizing workflows, planning techniques, advanced context engineering tips, automating code reviews, and more

Alexander Embiricos · Jan 12, 2026
Key learnings
  • Ship a product to a small group first, then learn empirically from usage rather than over-planning, especially in fast-moving AI…
  • Onboard users into agentic tools by first working alongside them in the local IDE or terminal, then gradually configure…
  • Give AI coding tools your hardest real tasks rather than trivial ones, and build trust by having the agent first understand the…
@ttorres · Teresa Torres on X♥ 4
How do you build trustworthy AI diagnostic tools in one of medicine's most historically under-researched areas? In this episode of Just Now Possible, Teresa Torres talks with Tulsi Patel (Director of Product and Technology), Lorna Brightmore (Head of Data and AI), and Jack Pickard (Head of…
The Looking Glass · Julie Zhuo♥ 40

What will make personal AI go big?

Sep 24, 2026
Subscriber post — summary only

Julie Zhuo reflects on Muse, a consumer AI agent she believes could actually change people's everyday habits. The essay, which is paywalled, argues that a few specific design choices explain why personal AI might…