By Lenny Rachitsky · lennysnewsletter.com · @lennysan on X · YouTube · LinkedIn
This is a curated index of Lenny Rachitsky's best newsletter posts from his first two and a half years, organized into nine topics such as growth strategy, product management work and career, product-market fit, marketing and GTM, scaling startups, marketplaces, metrics, and management. The main purpose is discoverability: with over 150 posts, readers needed a way to find the highest-value material. Lenny also commits to keeping the post as a living document. For product managers and founders, it serves as a navigational map to a large body of practical writing across the product lifecycle, though the post itself contains only titles and links rather than substantive arguments.
01Key takeaways
- Use the topic-grouped index to find foundational posts on the area you are currently working in rather than reading chronologically.
- Study how the fastest-growing consumer and B2B companies acquired their first users and customers to inform early go-to-market choices.
- Pick a north-star metric and track retention and payback period as core signals of business health.
- Build product strategy and roadmap skills by reviewing templates and prioritization approaches before tackling them in your own work.
- Treat career moves such as salary negotiation, managing up, and performance reviews as deliberate skills worth preparing for.
02Key sections
- Growth strategy
- Links to posts on acquiring first users, retention, conversion, virality, referrals, content and SEO, growth loops, and hiring for growth. Frameworks like the Racecar Growth Framework are referenced.
- Product management work and career
- Covers the craft of PM work such as strategy, templates, roadmap prioritization, engineering collaboration, and communication frameworks, alongside career entry, senior-level growth, interviews, and first-PM hiring.
- Product-market fit and GTM
- Groups posts on recognizing product-market fit and how long it takes, along with positioning, picking a wedge, launch buzz, go-to-market motions, distribution advantage, and SaaS pricing.
- Scaling, marketplaces, and metrics
- Collects material on fundraising, community, planning, team velocity, layering sales onto self-serve products, marketplace dynamics and take rates, and the metrics that matter for retention, payback, north-star choices, and subscriptions.
- Management and career
- Lists posts on salary negotiation, early-career navigation, performance reviews, managing up, and taking time off.
03From the post
“Q: I recently discovered your newsletter, and I’m finding it hard to browse your posts. Is there someplace I can find your best stuff, ideally grouped by topic? After two and a half years of putting out this newsletter every single week, we’re now at over 150 posts. Discoverability has become a problem. So let’s fix that. Below, I’ve collected my best posts, from day one until today, roughly sorted by popularity, across nine topics: 1. 📈 Growth strategy 2. 🤌 Product management, the work 3. 🦸♀️ Product management, the career 4. 🔭 Finding product-market fit 5. 📣 Marketing and GTM 6. 🌱 Scaling your startup 7. 🎭 Marketplaces 8. 📊 Metrics 9. 💼 Management and career Going forward, I’ll make this post a living document to track all the best stuff I put out across any channel, so bookmark it for future reference. And enjoy! 📈 Growth strategy 1. How the biggest consumer apps got their first 1,000 users 2. How the fastest-growing B2B businesses found their first 10 customers 3. Improving retention 4. Improving conversion 5. Increasing virality…”
04Frameworks mentioned
Summary and takeaways written by PM Atlas; quotes are short excerpts. © the original author.